MINDWEST ~ Services

CLIENT & PARTNER EXTRANET >>

Strategic marketing
Integrated communications
Customer and stakeholder relations
Online collaboration & eLearning

Boundaries that separate activities INSIDE your organization from those OUTSIDE have little meaning for winning organizations in the global New Economy.

What if staff collaborated seamlessly across offices?
What if work teams were in real-time alliance with vendors, regulators and other stakeholders?
What if your entire company listened to customers designing and delivering the best products and services while the market listened eagerly to new offers?

This would require an environment linked by strategic Channels of Information and Influence ^sm.

MINDWEST Strategies is a management, marketing and communications consulting practice serving business, government and nonprofit clients deploying online and interactive media. MINDWEST matches informatics strategy to enterprise strategy. The firm's principal John Hale led online and planning initiatives for the White House media campaign; led the Science & Technology Team of the White House reinventing government initiative; directed new business analysis and development for the cable subsidiary of Time Inc.; and innovated health informatics strategy and online distance learning for an international healthcare firm.

Communications must be deliberate across BOTH internal and external stakeholders. With this key insight, clients succeed with Communications IQ (sm).

We provide expertise in achieving communications objectives across a range of integrated media but focuses on informatics tools essential to high performance in the global New Economy.

INSIGHT. MINDWEST guides clients through a thoughtful process of clarifying enterprise objectives, deriving strategic messages, then crafting appropriate media and channels.

INNOVATION. MINDWEST specializes in integrating mainstream media and traditional outreach with the critical insights of corporate “knowledge management” and Informatics — the ‘nervous system’ of computers, telecommunications and associated management practices now used by the smartest companies.

We offer fluency in technologies and practices of 21st Century communications. Our firm offers proven experience in Internet, broadcast, print and "environmental" networks. MINDWEST works with each client to adapt these tools to create results ...

TELL US IF YOU WANT AN INTEGRATED COMMUNICATIONS STRATEGY >>

Your enterprise has forged a new path and enjoys the reputation and emerging opportunity to master world-class challenges. But you're not there yet. You have to market your work across a broad front with serious strategy. This is not just about knowledge. Not about babble. It is about strategic influence.

MINDWEST partners with you to craft how you will meet your marketing challenges in the Year 2020 in order to achieve ...

IMPACT. There is only one reason to spend this time and effort. IMPACT. Whether it is to expand market share, to persuade stakeholders, or to achieve breakthrough performance — MINDWEST aims at the metrics of success. We partner with you to achieve Return-on-Information & Influence (sm) ... ROI&I.

TELL US IF YOU WANT A MARKETING PLAN WITH ROI&I >>

Technology is vital. But even more vital are the ways you leverage technology to:

integrate knowledge and expertise across enterprise workteams
interact seamlessly with external audiences and customers
learn and adapt faster than your competition

We help your organization work together across the boundaries of time and space and stay in synch with what your stakeholders want.

LET US KNOW IF YOU WANT A SMART, QUICK, ADAPTIVE CYBER-ENTERPRISE >>

www.mindwest.NET....